Resources
LinkedIn Content Strategy for Developer Marketing (Founders and DevRel)
A LinkedIn content strategy for developer marketing: ICP, 2026 formats that work, proof-led posts, distribution into blogs/pubs, and lead paths for founders and DevRel.
July 9, 2026
Discord and Slack Community Marketing for DevTools in 2026
How DevTools teams use Discord and Slack for community marketing in 2026—when to own vs join, content rhythms, moderation, attribution, and pitfalls.
June 19, 2026
Programmatic SEO for Developer Tools in 2026 (Templates, Risks, and AI Search)
Programmatic SEO for DevTools in 2026: high-quality use cases, unique data requirements, thin-content risk, indexing ops, and AI-search implications.
June 5, 2026
Digital PR for Developer Brands: Earned Links, Mentions, and AI Citations
Digital PR for DevTools and developer brands: newsworthy angles, publisher outreach, publication networks, and measuring links, referrals, and AI citation lift.
May 29, 2026
How to Get Cited by AI Overviews and LLMs (AEO Playbook for B2D Brands)
A practical AEO playbook for developer-focused brands: structure answerable content, earn citations in AI Overviews and LLMs, distribute for authority, and measure visibility.
May 14, 2026
How to Measure Developer Marketing ROI When Google Clicks Are Declining
A 2026 scorecard for developer marketing ROI when organic clicks fall: activation, branded search, AI citations, community leads, and founder-ready reporting.
April 27, 2026
Reddit and Hacker News Marketing for Developer Tools (Without Getting Banned)
How to market developer tools on Reddit and Hacker News without spam: culture rules, value-first posting, Show HN playbook, and converting traffic ethically.
April 8, 2026
A Beginner's Guide to AEO & GEO
How to get cited in AI answers (and still win search) with clear, trustworthy content
March 17, 2026
Effective Developer Marketing: Balancing Traditional and Innovative Tactics
How to connect with your dev audience by focusing on their pain points and solutions
February 26, 2026
A Comparison of Different SEO Tools for Keyword Research
Evaluating the best keyword research tools and solutions for 2026
February 12, 2026